Real-Time Ping/Post

Auction every live call to the highest bidder. TrackDrive's Real-Time Ping/Post engine lets your buyers compete for each call in a live auction. The best bid wins the connection, so you earn the maximum on every lead.

Real-Time Ping/Post Analytics

Every ping is measured. TrackDrive's Real-Time Ping/Post dashboard turns your auction into a live performance report — acceptance, conversion, response time, and revenue, broken down by buyer and traffic source, updating as leads flow in.

Real-Time Ping/Post dashboard: KPI cards and the ping-to-post conversion funnel

See the whole funnel. Follow every stage from ping sent to conversion — accepted, posted, sold, called, converted — alongside acceptance, ping-to-call, and ping-to-conversion rates. Granular rejection reasons (no matching buyer, duplicate, capped, suppressed) tell you exactly why a ping didn't convert.

Know your economics by traffic source. Pings, accept rate, calls, conversions, revenue, payout, and margin for every publisher and offer — so you double down on the partners that pay and cut the ones that don't.

Per-traffic-source performance: accept rate, conversions, revenue, payout, and margin

Compare buyers head-to-head. Accept rate, response time, conversions, and margin for every buyer — with consistent colors across every chart so a buyer is easy to follow. Spot slow responders before they cost you fills.

Per-buyer performance over time: accepted pings, revenue, and acceptance rate by buyer

Buyer-level ping performance table with response time, accept rate, conversions, and margin

Watch it happen live. A real-time ping log shows every incoming ping, the buyers it matched, the winning bid, and the accept/reject outcome — as it happens.

Real-Time ping log: each ping with its offer, source, matched buyers, winning bid, and status

Usage & Cost Tracking

Beyond performance, TrackDrive tracks every inbound webhook request with daily usage and cost, so you always know what you're spending and where your volume is coming from.

Ping/Post usage over time with a daily usage and cost breakdown

Break your ping volume down by offer and traffic source to see which campaigns and partners are driving your pings — and double down on what works.

Ping/Post usage broken down by offer and by traffic source

How Ping/Post Works

Ping — the moment a lead or call arrives, TrackDrive broadcasts it to every eligible buyer: "Here's a caller — who wants it, and what will you pay?"
Bid — buyers respond in real time with an accept/reject and a bid amount, all within the auction's time limit.
Post — TrackDrive confirms the winning buyer, assigns a tracking number, and connects the call.

Sellers can shop a single call across many buyers and capture the highest bid before committing — the foundation of every modern lead marketplace.

Why It's a Game-Changer

Maximize revenue per call — every call sells for what the market will actually pay, not a flat rate.
Higher fill rates — more buyers competing means fewer unsold calls.
Concurrent bidding — every eligible buyer is pinged at once, so the auction resolves within the window you set — no sequential dialing.
Buyer waterfall routing — cascade a call through tiers of buyers in bid and priority order until it connects.

Built-In Marketplace Integrations

Connect dynamic, webhook-based buyers that return a live accept/reject and bid on every ping. TrackDrive ships with response handlers for the major lead marketplaces and compliance providers, including eLocal, Marchex, MediaAlpha, and Jornaya TCPA Guardian — plus a generic Custom handler for any buyer API.